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1) Give an example where the best technology did not dominate a network effects-driven market and why? Please make sure your example is unique and not something that has already been discussed on this particular forum.

2) Identify an example of a two-sided market where both sides pay for product or service. Secondly, Identify an example where only one side pays. What factors determine who should pay? Does paying have implications for the establishment and growth of a network effect? What might a firm do to encourage early network growth? Please make sure you answer all parts of this question.

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