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1. E-trex, Inc. wanted Prince, a professional basketball player, to endorse its products. Prince, however, was not interested. E-trex was not deterred and hired a person who looked and sounded liked Prince for its commercials.

a. E-trex has defamed Prince.

b. E-trex has interfered with a contract.

c. E-trex has interfered with a prospective advantage.

d. E-trex's conduct raises the issue of commercial exploitation.

2. The term "media multitaskers" refers to

maximize productivity

find new sales leads

trim overhead costs

reduce the inside sales force

shorten the selling process

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92177482

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