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1) "E-Commerce and Global Corporate Citizen" Please respond to the following:

-Describe one (1) of the primary barriers to entry that limit access to the global eCommerce marketplace. Next, determine whether this barrier is primarily a company or country issue, then provide a solution that will address this barrier.

-Speculate on why you believe it is important for a global business to be a good corporate citizen. Next, discuss the value corporate social responsibility (CSR) provides to the marketing team. Provide support for your responses.

2) "Sum It Up and Transfer It" Please respond to the following:

Rate the three (3) most important concepts that you have learned in this course in order of importance (one [1] being the most important and three [3] being the least important). Provide a rationale for your rating scheme.

Suggest two (2) applications of the knowledge you have learned in this course to your current or a future position. Provide a rationale for your response.

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92569141
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