(Answered) 1 did tatas choice of a different generic strategy than

Management Studies

1. Did Tata's choice of a different generic strategy than that of InfoSys result in better flexibility when global BPO industry forces changed?

2. Does IBM's (a knowledge-intensive differentiator) re-entry into the low-end (high-efficiency) BPO global market not break the "pursue only one generic strategy" rule?

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