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1. Description of the company , the nature of its business and any other relevant facts.

2. Provide a PESTEL analysis of the country. Ensure you include all of the factors; describe the factor and how your country is affected by the factor.

3. Undertake a Porter's 5 forces analysis of the company's competitive environment. Ensure you include all five five forces, descibe the force and how the company's market environment is affected by the force.

4. List a minimum of 3 strategis recommendations you believe the company could enact to avoid problems you have unconvered from the Porter's and PESTEL analysis.

5. Provide a general conclusion of the current state of the company and its operating environment.

Marketing Management, Management Studies

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