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1. Describe the ways in which foreign exchange fluctuations affect: (a) trade, (b) investments, (c) tourism.

2. Why is political stability so important for international marketers? Find some recent examples from the press to underline your points.

3. How can the change of major political goals in a country have an impact on the potential for success of an international marketer?

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M92042712

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