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1. Define sales promotion and discuss its objectives.

2. Consider your How could they effectively use sales recruiting tool? How does your college/university use the Internet to attract quality prospective students? Are they doing a good job? hat suggestions would you make to your college or university to improve their Web appearance?

3. Consider that you are a salesperson for the local Toyota dealership. A young, newly married couple enters through the personal selling process, using this couple the lot as your target.

4. You are the owner of a small hometown brick-and-mortar gourmet meat store. What, if any, advantage do you see in setting up an online presence? In what ways could this possibly help your business? Or could it?

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92180344

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