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1- Why did Gateway choose not to carry any finished-product inventory at its retail stores? and Why did Apple choose to carry inventory at its stores?

2-Should a firm with an investment in retail stores carry any finished-goods inventory?

3- What are the characteristics of products that are most suitable to be carried in finished-goods inventory?

4- What characterizes products that are best manufactured to order?

5-How does product variety affect the level of inventory a retail store must carry? Is a direct selling supply chain without retail stores always less expensive than a supply chain with retail stores?

6-What factors explain the success of Apple retail and the failure of Gateway country stores?

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