1. ___________ spell(s) out the "ends" an organization is to achieve; ____________ define(s) the "means" for achieving the ends.

2. A clearly defined vision helps a company in which of the following ways?

3. The aggregation of factors that sets a company apart from its competitors and gives it a unique position in the market superior to its competition is its:

4. Steps in the patent process include:

5. Any distinctive word, phrase, symbol, name, or logo a firm uses to distinguish itself or its products is called a:

6. Which of the following is not one of the ways entrepreneurs can stimulate their own creativity and encourage it among their workers?

7. The ability to develop new ideas and to discover new ways of looking at problems and opportunities is called:

8. ______________ are the broad, long-range attributes the small business seeks to accomplish; _____________ are the more specific targets for performance.

9. An entrepreneurial "secret" for creating value in the marketplace is:

10. Entrepreneurs can stimulate their own creativity and encourage it among workers by: