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1. _______ refers to the strategic combination of the four basic marketing mix elements.

The marketing program

The marketing plan

The strategic mix

Strategic control

2. Differentiation strategies target a niche segment of the market.

True or False

3. What is the type of interview which lists the questions ahead of time?

A. structured interviews

B. unstructured interviews

C. situational interviews

D. behavioral interviews

Operation Management, Management Studies

  • Category:- Operation Management
  • Reference No.:- M92529686

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