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1. Explain the difference between a channel of distribution and physical distribution.
2. Why is price so difficult for marketers to control? What factors must they consider in setting prices?
3. What is the purpose of a mission statement? What are the characteristics of effective leaders?
4. Compare and contrast computer based training and classroom training.
5. What is RFID technology?
6. What is phishing? How does pharming differ from phishing and why is it more dangerous?
7. Explain how changes in technology have revolutionized operations management.

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