Ask Marketing Management Expert

1. The Final Exam is "open book, open notes."
The maximum time you can spend in the exam is three hours, 30 minutes. If you have not clicked the Submit for Grade button by then, you will be exited from the exam automatically. In the Final Exam environment, the Windows clipboard is disabled, so you will not be able to copy exam questions or answers to or from other applications.
2. You should click the Save Answers button in the exam frequently.
This helps prevent connection timeouts that might occur with certain Internet service providers and minimizes lost answers in the event of connection problems. If your Internet connection does break, when you reconnect, you will normally be able to get back into your Final Exam without any trouble. Remember, though, that the exam timer continues to run while students are disconnected, so students should try to log in again as quickly as possible. The Help Desk cannot grant any student additional time on the exam.
3. See Syllabus, Due Dates for Assignments & Exams, for due date information.
4. Reminders

  • You will only be able to enter your online Final Exam once.
  • Click the Save Answers button often.

• If you lose your Internet connection during your Final Exam, log on again and try to access your Final Exam. If you are unable to enter the Final Exam, first contact the Help Desk and then your instructor.

  • You will always be able to see the time remaining in the Final Exam at the top right of the page.

5. Assessments With Multiple Pages
• Make sure to click the Save Answers button before advancing to the next page (We also suggest clicking on Save Answers while you are working.).

  • Complete all of the pages before submitting your Final Exam for instructor review.
  • Do NOT use your browser's Back and Forward buttons during the Final Exam.
  • Please use the provided links for navigation.

6. Submitting Your Final Exam

  • When you are finished with the Final Exam, click on the Submit for Grade button.
  • Please note: Once you click the Submit for Grade button, you will NOT be able to edit or change any of your answers.

7. Exam Questions

  • The Final Exam is worth a total of 290 points.
  • There are 6 randomly selected essay questions, each worth 30 points.
  • There are 10 randomly selected multiple-choice questions, each worth 11 points.
  • The Final Exam covers all course TCOs and Weeks 1-7 lectures and discussions.
  • The Final Exam consists of two pages, which can be completed in any order. You may go back and forth between the pages.

• The Final Exam questions are pooled. This means that not everyone will have the same questions. Even if you do have some of the same questions, they may not be in the same order. These questions are distributed amongst the TCOs. The entire exam is worth 290 points.
• For the essay questions, your answers should be succinct, should fully address each part of the question, and should demonstrate your knowledge and understanding in a concise but complete manner. Most essay questions require answers that are a couple of paragraphs (not a couple of sentences) that directly speak to each part of the question. Some students opt to work on the essay questions first, due to their higher point value and the length of time needed to adequately address each question, but this is entirely your choice.

8. Areas that were discussed in the threads, lectures, and assignments will be prime targets.
9. Reviewing the TCOs, which are listed below for your convenience, also will be a great preparation for the Final Exam.
A Given information about a company's industry, culture, performance, and products, evaluate its new product development process and make recommendations to maximize the success of new product introductions.
B Given information about a company's industry, culture, performance, and products, design a new product strategy for the firm.
C Given a company's new product strategy, analyze the strengths and weaknesses of different methods of concept generation.
D Given a new product idea, make recommendations to ensure that appropriate attention is paid to consumer safety, social responsibility, and other ethical concerns during the new product development process.
E Given a new product development process, determine what information management needs in each stage and recommend appropriate evaluation tools.
F Given a new product idea, assess the options for each step in the technical development phase and recommend decisions to maximize the success of the product's introduction.
G Given a new product, design a marketing program for the new product launch.
H Given a new product launch, design the appropriate market tests to measure the product's performance in the marketplace.
I Given information about a company's markets, develop a methodology for understanding the needs, opportunities, and threats in those marketplaces.

Finally, if you have any questions for me, please post them in our Q & A forum or e-mail me. Good luck on the exam!

 

Marketing Management, Management Studies

  • Category:- Marketing Management
  • Reference No.:- M91218171
  • Price:- $70

Priced at Now at $70, Verified Solution

Have any Question?


Related Questions in Marketing Management

Question 1 application of conceptstime value of money2

Question: 1. Application of concepts/time value of money? 2. Which is more detrimental to a firm, pricing your product or service too high, or pricing your product or service too low? 3. Discuss the role of demographics ...

Question imagine that you are in the market for a new

Question: Imagine that you are in the market for a new career. How can the marketing research process apply to your career search? Think of a specific topic you need to learn more about that relates to your career as a o ...

Question strategic marketing planintroductionthis

Question: STRATEGIC MARKETING PLAN INTRODUCTION This assignment entails development of a comprehensive strategic marketing plan for a new product or service that is ready to "go to market". A Project Template is provided ...

Qestion ready set strive gen z is comingby janet adamy

Question: Ready, Set, Strive : Gen Z Is Coming By Janet Adamy | Sep 07, 2018 TOPICS: Consumer Behavior, External Marketing Environment, Targeting SUMMARY: About 17 million members of Generation Z are now adults and start ...

Question in your marketing plan you should1establish a

Question: In your Marketing Plan, you should: 1. Establish a Mission Statement and a Vision Statement for your new organization. 2. Briefly describe basic services it has been providing during the first six months of ope ...

Question 1review the terminal course objectives accessed by

Question: 1. Review the Terminal Course Objectives, accessed by clicking on the "Course Information" tab at the top of your screen, scrolling down to the "Course Objectives" and then selecting View class objectives. How ...

Question read the worddoc first and answer those following

Question: Read the word.doc first and answer those following question 1. Provide a list of at least five pieces of information that airlines have about their customers, and for each, explain how that information might he ...

In this unit you are asked to produce a public relations

In this unit you are asked to produce a Public Relations Campaign Proposal document and an essay that explains the theory behind your planned approach to the Proposal task. You may base your assessment on the suggested s ...

Question 1200 words on your favorite retailer and their

Question: 1200 words on your favorite retailer and their major competitor as discussed in class. This should focus on the different elements that make up the retail strategy of the companies and other factors that appeal ...

Question bulltype of paper assignmentbullsubject

Question: • Type of paper Assignment • Subject Other • Number of pages 1 • Format of citation Other • Number of cited resource s0 • Type of service Writing from scratch First, choose a piece of art from any genre (music, ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

Why might a bank avoid the use of interest rate swaps even

Why might a bank avoid the use of interest rate swaps, even when the institution is exposed to significant interest rate

Describe the difference between zero coupon bonds and

Describe the difference between zero coupon bonds and coupon bonds. Under what conditions will a coupon bond sell at a p

Compute the present value of an annuity of 880 per year

Compute the present value of an annuity of $ 880 per year for 16 years, given a discount rate of 6 percent per annum. As

Compute the present value of an 1150 payment made in ten

Compute the present value of an $1,150 payment made in ten years when the discount rate is 12 percent. (Do not round int

Compute the present value of an annuity of 699 per year

Compute the present value of an annuity of $ 699 per year for 19 years, given a discount rate of 6 percent per annum. As