- Explain the differing perspectives and theories that contribute to the processes of strategic management within different contexts. (e. g. large/small organisations), critiquing assumptions and limitations of existing theories and paradigms.

Daimler-Chrysler Merger: A Cultural Mismatch?

Tasks:

Question One:

Discuss the emergent versus deliberate strategic management perspectives; illustrating from the case context the key differences in this approaches.

Question Two

(a) Using the above case scenario, discuss the strategic reasons and rationale for mergers and acquisitions.

(b) Discuss the likely problems with mergers as a means of external growth.

Question Three

Using the Hofstede Cultural Dimensions' Theory, examine the position of the merger and provide a comparison of the two organizations as appropriate, highlighting points of difference.

Instructions for the Individual Report (100 marks):

1. For the assignment students are expected to use secondary sources and provide appropriate references.

2. Total words count - 2000 -2500 words for the entire task.

3. The report should contain:
- cover page, which indicates title, names of students, name of instructor and date and place of submission (students can use provided template);

- table of contents;

- introduction, which discloses the main goal and objectives of the tasks, the main methods and data used for the task, briefly describes structure of the report;

- discussion, which discloses description and analysis of main issues investigated during the task

- Conclusion

4. The report should be done in Word, font size 12, font style Times New Roman, text color black, colors can be used ONLY in appendices; main body of the report should be black and white. Only word format is accepted and should be submitted. Submission of other format is not allowed.

Attachment:- Case.rar