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When a physical product (good) cannot easily be differentiated, the key to competitive success may lie in adding valued services to improve perceived quality of the good being offered.

Describe a product (specifically, a tangible good) that you believe stands out in the competitive landscape because of the perceived value of added service.

What type of additional service is offered – how is it classified?

Are customers willing to pay more because of this additional service?

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Financial Management, Finance

Category:- Financial Management
Reference No.:- M92642202

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