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Upon graduation, you decide that you wish to get in on the ground floor of the e-tailing revolution and develop your own online business. You decide that a large opportunity exists in providing private-label apparel to a niche segment of Generation Y consumers. In the process of planning your business, your preliminary sales forcast lead you to believe that your first year's sales will be $500,000. You have identified two major manufactorers that can make the merchandise you want to sell online. One manufacturer is in a distant city and is able to promise seven-day delivery on orders of more than $5,000.00. The second manufacturer is located only 80 miles away and provides next-day delivery on orders of more than $500.00 placed by 1 p.m. Unfortunately, the nearby manufacturer has slightly higher prices. Consequently, you estimate by purchasing through this source your gross margin would be 41 percent versus 43 percent by purchasing from the more distant manufacturer. However, because the nearby manufacturer is able to provide frequent and smaller deliveries, you estimate that your average inventory would be $25,000 versus $ 30,000 if you used the more distant manufacturer as a supply source. Easch manufacturer sells on terms of 2 percent/10 net 30. This means that if the invoice is paid within 10 days, a 2 percent discount can be taken; if not, the net invoice is due within 30 days. Which supply source should you select? (Hint: compute the gross margin return on inventory investment, which is defined as the gross margin dolllars divided by average inventory investment).

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