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The AMA statement of ethics declares "We will tell the truth in all situations and at all times." Is this possible for marketers? Is it even desirable? How is this proclamation problematic for marketers?
Basic Finance, Finance
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For the year just concluded, Free Cash Flow to Equity (FCFE) is 100 million. FCFE grows at 10% annually for the next three years, and then is constant (grows at 0%) per year thereafter. The required rate of return on equ ...
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What are the ways that IT can help comply with legal requirements and social responsibilities surrounding the sales of alcohol?
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