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PART A

CASE STUDY 1

Panda Corporation has four operating divisions. During the first quarter of 2014, the company reported aggregate income from operations of $129,000 and the divisional results shown below.

 

Division I

Division II

Division III

Division IV

Sales

S510,000

S400,000

S310,000

$170,000

Cost of sales

S300,000

S250,000

S270,000

$156,000

Selling and admin expenses

S60,000

S80,000

$75,000

S70,000

Total profit

S150,000

S70,000

($35,000)

(856,000)

Analysis reveals the following percentages of variable costs in each division.

 

Division I

Division II

Division III

Division IV

Cost of sales

70%

80%

70%

90%

Selling and admin expenses

40%

50%

60%

70%

Discontinuance of any division would save 50% of the fixed costs and expenses for that division. Top management is very concerned about the unprofitable divisions (III and IV). Consensus is that one or both of the divisions should be discontinued.

Required:

A. Prepare an incremental analysis concerning the possible discontinuance of
i. Division III and
ii. Division IV.

B. Based on your analysis in above, what course of action do you recommend for each division?
Justify your recommendation.

C. Prepare a columnar condensed income statement for Panda Corporation, assuming Division IV is eliminated. Division IV's unavoidable fixed costs are allocated equally to the continuing divisions.

D. Reconcile the total income from operations ($129,000) with the total income from operations without Division IV.

CASE STUDY 2

McCree Corporation had a bad year in 2013, operating at a loss for the first time in its history. The company's income statement showed the following results from selling 200,000 units of product: net sales $2,400,000; total costs and expenses $2,472,000; and net loss $72,000. Costs and expenses consisted of the following.

 

Variable

Fixed

Cost of sales

S1,070,000

$416,000

Selling expenses

$356,000

$325,000

Admin expenses

$110,000

$195,000

Total

S1,536,000

$936,000

Management is considering the following independent alternatives for 2014.

1. Increase unit selling price 25% with no change in costs and expenses.

2. Change the compensation of salespersons from fixed annual salaries totalling $170,000 to total salaries of $50,000 plus a 6% commission on net sales.

3. Purchase new high-tech factory machinery that will change the proportion between variable and fixed cost of goods sold to 40:60.

Required:

A. Compute the break-even point in dollars for 2014.

B. Compute the break-even point in dollars under each of the alternative courses of action. Which course of action do you recommend?

C. "Break-even analysis is of limited use to management because a company cannot survive by just breaking even." Do you agree? Explain.

CASE STUDY 3

Easton Corporation makes two different boat anchors-a traditional fishing anchor and a high- end yacht anchor-using the same production machinery. The contribution margin of the yacht anchor is three times as high as that of the other product. The company is currently operating at full capacity and has been doing so for nearly two years.

Bjorn Borg, the company's CEO, wants to cut back on production of the fishing anchor so that the company can make more yacht anchors. He says that this is a "no-brainer" because the contribution margin of the yacht anchor is so much higher.

Required:

Write a short memo to Bjorn Borg describing the analysis that the company should do before it makes this decision and any other considerations that would affect the decision.

PART B

You had to practically apply the decision making models and tools you have learned about throughout the subject. Reflect on your experience in completing the various assessments in this course. What major learning on measurement and decision making can you apply in practice as a manager in your organisation?

The list below provides some questions you may wish to consider in your critical reflection. These are suggestions only. You may address issues that are not on this list.

1. Has what you have learned in this subject created an increased awareness of the importance of decision making as a management activity? Why or why not?

2. Which model or tool most influenced you as you worked your way through the subject? Why?

3. How critical do you believe the quality of decision making is to an organisation? Why?

4. Which of the models and tools would you use as a manager? Why?

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