Ask Question, Ask an Expert

+1-415-315-9853

info@mywordsolution.com

Ask Statistics and Probability Expert

Chi-square test for independence of attributes.

Negative appeal is recognized as an effective method of persuasion in advertising. A study in The Journal of Advertising reported the results of a content analysis of guilt and fear advertisements in 24 magazines. The number of ads with guilt and fear appeals that appeared in particular magazine type follows:

Statgraphics or Excel is recommended for this problem.

Type of Appeal

Magazine Type

Number of Ads with Guilt Appeals

Number of Ads with Fear Appeals


News and opinion

20

10


General editorial

15

11


Family-oriented

30

19


Business/financial

22

17


Female-oriented

16

14


African-American

12

15


Use the Chi-square test of independence with a .01 level of significance to establish whether appeal is independent from type.
Compute the value of the X2 test statistic (to 2 decimals).
What is the p-value?
What is your conclusion?

Statistics and Probability, Statistics

  • Category:- Statistics and Probability
  • Reference No.:- M922945

Have any Question? 


Related Questions in Statistics and Probability

1 how did commerce at this stage of societal development

1. How did commerce at this stage of societal development influence the decisions/actions of governments? Some very specific results of these decisions influenced the circumstances we have today. Be sure to include addit ...

In a pulse rate research a simple random sample of 120 men

In a pulse rate research, a simple random sample of 120 men results in a mean of 80 beats per minute, and a standard deviation of 11 beats per minute. Based on the sample results, the researcher concludes that the pulse ...

Problem 1 three times each day a quality engineer samples a

Problem 1: Three times each day, a quality engineer samples a component from a recently manufactured batch and tests it. Each part is classified as conforming (suitable for its intended use), downgraded (unsuitable for t ...

Of the people who fished at clearwater park today 63 had a

Of the people who fished at Clearwater Park today, 63 had a fishing license, and 27 did not. Of the people who fished at Mountain View Park today, 60 had a license, and 40 did not. (No one fished at both parks.) Suppose ...

A special industrial battery must have a life of at least

A special industrial battery must have a life of at least 500 hours. A hypothesis test is to be conducted with a 0.04 level of significance. If the batteries from a particular production run have an actual mean use life ...

A researcher collected sample data for women ages to the

A researcher collected sample data for women ages to. The sample had a mean serum cholesterol level (measured in mg/100 mL) of , with a standard deviation of. Assuming that serum cholesterol levels for women ages to are ...

1 consider the circumstances under which a

1. Consider the circumstances under which a repeated-measures experimental research design, rather than a between-participants experimental design, might be more or less appropriate. 2. Explain what counterbalancing refe ...

Consider the approximately normal population of heights of

Consider the approximately normal population of heights of male college students with mean μ = 68 inches and standard deviation of σ = 4.6 inches. A random sample of 16 heights is obtained. (a) Describe the distribution ...

Please no plagiarism1 compare and contrast the northern and

Please no plagiarism. 1. Compare and contrast the Northern and Southern economies and societies in the antebellum period. How did industrialization develop in the North, and plantation slavery in the South? How did the e ...

Resource reservation protocol rsvp was originally designed

Resource Reservation Protocol (RSVP) was originally designed to establish signaling links for stationary networks. RSVP was applied to mobile wireless technology. A simulation study revealed that the transmission delay ( ...

  • 4,153,160 Questions Asked
  • 13,132 Experts
  • 2,558,936 Questions Answered

Ask Experts for help!!

Looking for Assignment Help?

Start excelling in your Courses, Get help with Assignment

Write us your full requirement for evaluation and you will receive response within 20 minutes turnaround time.

Ask Now Help with Problems, Get a Best Answer

WalMart Identification of theory and critical discussion

Drawing on the prescribed text and/or relevant academic literature, produce a paper which discusses the nature of group

Section onea in an atwood machine suppose two objects of

SECTION ONE (a) In an Atwood Machine, suppose two objects of unequal mass are hung vertically over a frictionless

Part 1you work in hr for a company that operates a factory

Part 1: You work in HR for a company that operates a factory manufacturing fiberglass. There are several hundred empl

Details on advanced accounting paperthis paper is intended

DETAILS ON ADVANCED ACCOUNTING PAPER This paper is intended for students to apply the theoretical knowledge around ac

Create a provider database and related reports and queries

Create a provider database and related reports and queries to capture contact information for potential PC component pro