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Marketing and Consumer Behavior The manager at a Publix grocery store is trying to determine which types of lettuce to order and sell to customers. A random sample of shoppers was obtained and asked to select their favorite lettuce type. The data are given in the following table.

1122_Marketing and Consumer Behavior.png

Test the fit of these data to the hypothesized proportions 0.14, 0.06, 0.37, 0.30, and 0.13. Use a = 0.05.

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