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List and critically discuss the general approaches to pricing. Select examples of products that you regularly use. Notice the price of each of these items. For each item, state the main benefits you are looking for in using the product. Does the price communicate the total benefits sought? Does the product’s price suggest good value? Do you think the manufacturer or retailer is overcharging or undercharging consumers for the product?

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Financial Management, Finance

Category:- Financial Management
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