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Describe and critique Target's capital-budgeting system. Give specific consideration to the role of the real-estate managers and the makeup of the CEC.

Which of the five CPRs should Doug Scovanner accept? describe how each of the considerations that follow influenced your decision:

a. NPV and IRR

b. Size of the project

c. Cannibalization of other stores' sales

d. Store sensitivities

e. Variance to prototype

f. Customer demographics

g. Brand-awareness impact Why does Target use different hurdle rates for the store and the credit cards (9% and 4%, respectively)?

3. What process would you use to estim ate these discount rates to see if they are reasonable?

4. As a member of the CEC, would you continue to approve CPRs if it meant that Target would need to fund the requests with external funds, either debt or equity?

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