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Cross-border mergers are a useful means of overseas expansion for multinational enterprises (MNEs). What are cross-border mergers? What are the circumstances under which MNEs internationalise using cross-border mergers? Using a case study approach, research one successful and one unsuccessful cross-border merger. Identify and discuss the reasons why one succeeded and the other one failed. Based on your findings, make recommendations on how organisations can successfully manage cross-border mergers.

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Basic Finance, Finance

Category:- Basic Finance
Reference No.:- M91969382

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