Create a 200-word Product Launch Plan in a Microsoft® Word document. The Product Launch plan will be for two countries. Select your home (domestic) market and another for the international market. Do not select the U.S. and Canada, the U.S. and Britain, or Canada and Britain as your combinations. While the audiences should have the same need for the product or service you come up with, they should have distinctive cultures and habits.

Describe the product or service offering.

Evaluate the potential growth rate. Look for information on similar products or services to come up with a growth rate over three years; this may be adjusted in later revisions.