Decision making using expected payoff.
Nick has plans to open some pizza restaurants, but he is not sure how many to open .He has prepared a payoff table to help analyze the situation.
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States of Nature
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|
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Market
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Alternative
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GOOD
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FAIR
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POOR
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Open 1
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380,000
|
70,000
|
-400,000
|
|
Open 2
|
200,000
|
80,000
|
-200,000
|
|
Do Nothing
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0
|
0
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0
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As Nick does not know how his received, he assumes that all three states of nature are equally likely to occur. If he uses the equally likely criterion, what decision would he make?