ASSIGNMENT
Run the Tablet Development simulation with your strategy, making decisions year by year for prices and R&D allocations. To reach the simulations (click here).
http://forio.com/simulate/jelson/tablet-development-sim/simulation/#p=page0
Write a report that shows your decisions and the results. Discuss why you did better or worse than Joe Schmoe.
KEYS TO THE ASSIGNMENT
As you run the simulation keep track of your decisions and keep track of the results - both financial and marketing. You can copy and paste the results into Excel or into a Word document. You can also record the information that you get from the Advisor who discusses the market and compares Tablet Development products to the competition. Make note of the Final Total Score.
You should include your Final Total Score, some tables and/or graphs showing some of the results. Be sure to explain the differences clearly and using good logic.
Remember that the key here is ANALYSIS.
Time Line Summary:
SLP1
2015: 12/15 hired. 12/30 turned in first report to Sally a few days early. 12/31- celebrated
SLP2
Time Warp begins: 1/1/2016 WARPS INTO 1/1/2012
You freak out, and then realize you have to make decisions for 2012 - 2015.
1/2/2012 input decisions for 2012
1/2/2013 input decisions for 2013
1/2/2014 input decisions for 2014
1/2/2015 input decisions for 2015
12/31/2015 -you have gone through all four years, and you write your report to summarize how you did. You are hoping that you will wake up tomorrow and it will be 2016