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Answer clearly, concise and precise.

MARKETING MANAGEMENT DISCUSSION
"Target Audiences" Please respond to the following:
A) Many beginning marketing students make the mistake of assuming that some products can appeal to everyone. Pick a product that you believe has mass appeal and analyze.
B) From the case study (Attached), propose the next steps that Kirkwood should take and how to reach these steps. Support these suggestions with information about the target audience.

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