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Analysis for Procter and Gamble

Show equations with data and brief description. Show and explain the equations that are used. In addition, you are to draw any conclusions on the company you can from this data. Please note that detailed worksheets showing all of the calculations for this section are to be included in an appendix. Below are areas to be analyzed for Proctor and Gamble.

Cost of Equity (Common Stock)
- Beta from Regression and two Betas from analysts
- Beta Chosen for CAPM and why
- Capital Assets Pricing Model (include how determined R_F and[ R_Mor (R_M - R_F)]
- Discounted Cash Flow (DCF) (only if dividends - include how determined)
- Own-Bond-Yield-plus-Judgmental-Risk-Premium (include how determine risk premium)

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