1. In terms of the behavioral effect on consumers, how would a computer, such as an Apple iMac, be classified? In light of this classification, what actions would you suggest to the manufacturers of these products to increase their sales in the market?
2. Your friends suggest that you take a 30 year mortgage instead of a 15-year mortgage, although you think it may be too long and you would probably lose a lot of money on interest. If your bank approves both a 30-year, $750,000 loan at a fixed interest rate of 10% (APR) and a 15-year,$750,000 loan at a fixed interest rate of 15%, what will be the difference in monthly payments of either mortgages?