1. If a pet store wishes to determine the level of customer satisfaction with its services, would it be appropriate to conduct an experiment? Explain.

2. Define what is meant by a leading question. Provide an example.

3. Briefly explain what is meant by an experiment and an experimental design.

4. Refer to the three questions discussed in this section involving the financial crises of 2008 and 2009 and possible government intervention. Note that the questions elicited different responses. Discuss the way the questions were worded and why they might have produced such different results.

5. Suppose a survey is conducted using a telephone survey method. The survey is conducted from 9 A.M. to 11 A.M. on Tuesday. Indicate what potential problems the data collectors might encounter.

4. For each of the following situations, indicate what type of data collection method you would recommend and discuss why you have made that recommendation:

a. collecting data on the percentage of bike riders who wear helmets

b. collecting data on the price of regular unleaded gasoline at gas stations in your state

c. collecting data on customer satisfaction with the service provided by a major U.S. airline