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The DeBeers' diamond monopoly has weakened in recent years primarily due to:

A. Emergence of high quality artificial diamonds that consumers find to be a perfect substitute for real diamonds
B. Successful antitrust prosecution against DeBeers by various governments around the world
C. New discoveries of diamonds by firms currently not in partnership with DeBeers
D. The effectiveness of its "diamonds are forever" advertising campaign

Microeconomics, Economics

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