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Economic Value to Customer

Economic Value to Customer = EVC_x = [LifeCycle costs of a competitor's product in relation to a home firm] - [Start-up Costs for the home firm's product] - [Post Purchase Costs for the home firm's product] + [Incremental Value of the home firm's product].

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Microeconomics, Economics

Category:- Microeconomics
Reference No.:- M9511877

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