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You have been hired by a firm making bar soap. They want to determine the market for soap made organically from natural ingredients. You have been asked to give a presentation based on your research. Your PowerPoint presentation should address the following:

  • What is meant by marketing research?
  • What are the stages in the marketing research process? Explain briefly.
  • What is the marketing research method you would use to conduct marketing research for this soap? Why would you choose this method?
  • How would you use marketing research to make recommendations on marketing the soap?

Macroeconomics, Economics

  • Category:- Macroeconomics
  • Reference No.:- M9748155
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