Imagine that you are trying to value a particular piece of wilderness that people use for recreational hiking and cycling. While this area has no entrance fee, statistics have been kept on who visits and how frequently they visit the area.
• Visitors come from two cities. City A is 20 miles away and has 10,000 residents. They make an average of 4 visits per year. City B is 80 miles away and has 40,000 residents. They make an average of 1 visit per year.
• The cost of traveling to the wilderness area is $0.25 per mile.
Using the travel cost method, estimate the annual active use value of this area to the people living in these cities.