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The Asian version of Maslow’s needs hierarchy says that things like Status and Admiration are at the top of the pyramid. This is compared to self-esteem and self-actualization at the top in the “western/USA” version of the pyramid. What does this tell you about the type of products that sell best in each geographic area (East/Asia, vs. West/USA-Euro)? Why is this? Can Hofstede's dimensions be useful in analyzing this? If so, (of course they can!!), which ones, and why?

Business Economics, Economics

  • Category:- Business Economics
  • Reference No.:- M92197832

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