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Step 1

Identify an example of a recent price adjustment. This can be a new sale price, a price increase or a special offer.

Step 2

Research the history of the price. Research the history of the price for this product, including competitive influences.

Consider what led the company to make the price adjustment. Was it proactive or reactive?

What was the influence of competitors before the price adjustment?

What are the actions taken by competitors after the price adjustment?

Step 3

Draw conclusions from your research. Be sure to include your thoughts and ideas on the questions above. If you do not have all of the answers that you feel that you need, speculate on the reasons why the company took the action that it did based on the information you do have.

Business Economics, Economics

  • Category:- Business Economics
  • Reference No.:- M92196977

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