Refer to financial statements of Apple (Apple.com) and Google (Google.com) to answer the following.
Required
1. Identify at least two activities at Apple and at Google that cause costs to be incurred. Do you believe these companies should be concerned about controlling costs of the activities you identified? Explain.
2. Would you classify Apple and Google as service, merchandising, or manufacturing companies? Explain.
3. Is activity-based costing useful for companies such as Apple and Google? Explain.