Question: You are speaking on the phone with Mike when he asks about what sort of cultural aspects you are considering in this plan.

You think about this and say, "There may well be some considerable cultural differences that need addressing. I remember last year when there was a language mix-up with a doll. It was just saying 'I love you' in a different language, but it sounded like 'kill mommy.' It's funny now, but imagine being the marketing team in that building!" Both of you laugh as you hang up the phone, but the memory does get you thinking seriously about cultural differences. Complete the following:

- What cultural considerations should you take into account for your strategy?

- Will this negatively impact your current strategy?

- Does this change your approach? Why or why not?

- Based on the research of the selected country, identified and described the cultural factors that FCF should consider in the strategy

- Described whether or not the cultural factors have an impact on the strategy and approach used to penetrate and compete in the selected country

- Primary Response adheres to Academic writing and formatting expectations

- Title contents are displayed at the beginning of the Primary Response

- Demonstrated how you applied the knowledge gained from your research by including in-text citations appropriately in the core part of your Primary Response.