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Question: Based off of the computations attached, How woud you evaluate each Company's profitability? The response must be typed, single spaced, must be in times new roman font (size 12) and must follow the APA format.

 
Starbucks Corporation        
  2014     2015  
Net Income Net Sales Profit Margin Net Income Net Sales Profit Margin
2.07 B 16.44 B 13% 2.76 B 19.15 B 14%
Net Sales Avg Total Assets Asset Turnover Net Sales Avg Total Assets Asset Turnover
16.44 B 10.75 B 1.5 19.15 B 12.42 B 1.5
Net Income Avg Total Assets Return on Assets Net Income Avg Total Assets Return on Assets
2.07 B 10.75 B 19% 2.76 B 12.42 B 22%
Net Income Shareholder's Equity Return on Stockholder's Equity Net Income Shareholder's Equity Return on Stockholder's Equity
2.07 B 5.27 B 39% 2.76 B 5.82 B 47%






Dunkin' Brands Group Incorporation        
  2014     2015  
Net Income Net Sales Profit Margin Net Income Net Sales Profit Margin
176.36 M 748.71 M 24% 105.23 M 810.93 M 13%
Net Sales Avg Total Assets Asset Turnover Net Sales Avg Total Assets Asset Turnover
748.71 M 3.18 B 0.3 810.93 M 3.2 B 0.3
Net Income Avg Total Assets Return on Assets Net Income Avg Total Assets Return on Assets
176.36 M 3.18 B 5% 105.23 M 3.2 B 3%
Net Income Shareholder's Equity Return on Stockholder's Equity Net Income Shareholder's Equity Return on Stockholder's Equity
176.36 M 367.96 M 48% 105.23 M (220.95 M) -48%

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