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If you are working or have worked at a job that sells a good or service to buyers, what is that good? If you are not working or working at a place that does not sell goods, pretend you are working at Starbucks Coffee.

Is demand for your product elastic, inelastic or unit elastic? Explain the reasons why: What are the substitutes? Given your answer to the question, if the selling price of the product rises, what would you expect to happen to total revenues?

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