One of the many changes in the business environment in current years that has had significant impact on cost management practices is a "focus on the customer". You are part of the management group in a medium-size Internet service company. The company is just 3 years old and is growing dramatically, doubling its customer base every six months.

(a) Explain your typical customer's needs and service expectations.

(b) How has the doubling of your firm's customer base every 6 months affected its ability to maintain this focus on the customer? If this dramatic growth continues, what are some specific actions your firm will take to retain its goal of "focus on the customer"?