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Concept of utility maximization

Your bank is developing a marketing campaign to appeal to new customers. In a meeting, your manager asked the following problem: "Do individuals have any other economic responsibility rather than to maximize their own utility?" How would you respond to this problem? How might the bank tie in the concept of utility maximization into the campaign?

 

Business Economics, Economics

  • Category:- Business Economics
  • Reference No.:- M927828

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