Question:

1.Explain the situation facing Mensa at the time of the case. This should include the major issues facing the company and the decisions that require to be made. You are to spend no time on corporate history. You have to consider the past, but your analysis and recommendations should be forward looking.

2.Show your specific recommendations for the firm in detail. Describe why each recommendation was made including the information used and the logic (or analysis) applied to reach your conclusion. As you purpose your analysis, remember that no decision is complete until the financial impact of the decisions is determined. Don't forget to use cash flow analysis and total Present Value techniques when analyzing the four divisions within Mensa, Inc.

3.If your recommendations need to be taken in a particular sequence, be sure to show the proper sequence and the reasons for that sequence.

4.Show the events or uncertainties that are most likely to cause trouble in the implementation of your recommendations and how you would react to them if they were to occur.