Q1. A company currently sells 60,00 units a month at $10 every unit. The variable cost every unit is $6. The company decided to raise the price about 10%. Explain how much change in the number of units sold can the company afford and still be no worse off?
Q2. You are the manager of a monopoly. A typical customer's inverse demand function for your firm's product is P = 100 - 20Q and your cost function is C(Q) = 20Q.
a. Determine the optimal two-part pricing strategy.
b. Explain how much additional profit do you earn using a two-part pricing strategy compared with charging this customer a every-unit price?